MemOOHries are made of this: designing for attention in Out of Home

Evidence shows that powerful posters deliver impact. So, why do so many brands struggle to create effective Out of Home adverts? More importantly, how can you ensure you're not one of them?

Join us for a panel discussion where we explore why designing for this low-attention channel deserves your full creative attention. We'll share new research around distinctive brand assets and the role they play in mastering the fundamentals of powerful poster design.

VCCP Terrasse
63 Boulevard De la Croisette
06400 Cannes
Lift code 7251, then press floor 5

*Restricted capacity*